Hi,
I was just going through your website and was really impressed with the depth of your reach with the south Indian audience; however I did notice a few things that could be missing in the shining portfolio that you have in your network.
One of the things that really stand out is the 'Awareness Quotient'
aka AQ. By Awareness Quotient I mean the actual value of information that you give out to your audience to the perception of value tied to the information provided. I believe this is at around 35 % to 43% based on my analysis so far. The reason for my estimates being such a low number are:
- About 95 % of the state (Tamil Nadu) is not aware of the financial
budget the Government of Tamil Nadu handles. About the same % of people are unaware of the annual financial aid that we get from the central government.
- Approx. 87% of the people of Tamil Nadu are not aware of the number
of Ministries that exist under the jurisdiction of the Government of Tamil Nadu. Less that 1% of people would be actually able to name all the Ministries let alone knowing their role.
- Less than 2% of the people would even understand what the Trade
Deficit of the state is let alone the Trade Deficit of the country.
Just and FYI we are the fifth most borrowing nation in the whole world and I am not sure as Indians we are even aware of something like this.
- Less than 5 % of people are aware of what a cost center and revenue
center for the state government is let alone the cost cutting initiatives.
There are many more that I can go on laying out but these are a few things that the people (your audience) should be made aware of.
While the information you bring to your audience is commendable and of course your reach is much more prolific than most of your competitors, the AQ factor is not as exemplary as I would have expected it to be.
Rather it is abysmal and does not grab the attention of the millions of people that your network or any of your competitors is able to influence.
I was going through the 'About Us' section of your website, and noticed the statement 'SunTV Network believes in giving you wholesome fare. Be it news or entertainment, we are there first. If it is happening South of Vindhyas, its on SunTV Network. And you are a part of it. With Twenty channels in four Indian languages and Forty Three FM Radio stations, we are able to connect India, erasing geographical distances.' It is definitely a good introductory statement, but I am sorry to say that the only aspects that you deal with are news and entertainment. Education is not part of your network. I would rather watch a discovery or national geography than watch the news that is available in 50 other channels. The reason behind me highlighting this is the firm belief that your network could do more in educating its audience about Tamil Nadu, India and the world rather than overloading them with the mega serials and other programs that are of lesser value.
I know for a matter of that the CEO of your company is very well educated and is trying hard to keep your network in business and also bring awareness among the people. But in the heart of my hearts I sincerely believe that your organization and all of your network employees as a responsible citizen of the state of Tamil Nadu could do more to bring to the people the real value proposition.
Now going back to the question for your network:
What is the value proposition that you bring to the table that other networks do not?
My name is Gouri Sankar Chandrakumar, and this is part of my sincere efforts to make the people of Tamil Nadu and India more aware of things that I believe should be important to every humanbeing.
Monday, January 12, 2009
Wednesday, June 13, 2007
The pain of losing money
hi,
I guess I have survived the last couple of blows that Wall street has been giving me.... man... loss of over 1200$ and still counting. The good thing about the whole episode is I can still see the positives in this... lol... yea I am stilltrading and learning my lessons the hard way. My main problem is I do not have internet access at work for like a week nowand so there is no way I know what has happened all through the day... and only get to see my DABBU disappear after a dayswork trying to make it. Well wish me luck .... and I will do the same when time comes.
I think the title would have been better if it said "The pain of losing DABBU that you made while sleeping". I am open to suggestions.
ttyl..
I guess I have survived the last couple of blows that Wall street has been giving me.... man... loss of over 1200$ and still counting. The good thing about the whole episode is I can still see the positives in this... lol... yea I am stilltrading and learning my lessons the hard way. My main problem is I do not have internet access at work for like a week nowand so there is no way I know what has happened all through the day... and only get to see my DABBU disappear after a dayswork trying to make it. Well wish me luck .... and I will do the same when time comes.
I think the title would have been better if it said "The pain of losing DABBU that you made while sleeping". I am open to suggestions.
ttyl..
Trying to find my way
hi,
I am not sure what I am doing on my current project...everything seems so misoriented. Its been like a week, I am still notclear as to what my role is eventough they keep on saying I am the lead... LEAD for what and who am I leading. All I know is I have some resources off-shore and some resources On-shore (not sure when they are going to start). I feel like asking whois going to do the work till they start on this project. Anyways now I am trying to remap the requirements and see what candelivered and what cannot. It feels as if there is so much unknown in this project that it would grow beyond proportion and at some point I would say 'Do hell with it... I ain't going for a ride'. Right now I am still trying to stay positive and hopefully things turn around for me and for this project.
And yea today is the official Kick-off and nobody was here until 9.30....lol...
good luck.
I am not sure what I am doing on my current project...everything seems so misoriented. Its been like a week, I am still notclear as to what my role is eventough they keep on saying I am the lead... LEAD for what and who am I leading. All I know is I have some resources off-shore and some resources On-shore (not sure when they are going to start). I feel like asking whois going to do the work till they start on this project. Anyways now I am trying to remap the requirements and see what candelivered and what cannot. It feels as if there is so much unknown in this project that it would grow beyond proportion and at some point I would say 'Do hell with it... I ain't going for a ride'. Right now I am still trying to stay positive and hopefully things turn around for me and for this project.
And yea today is the official Kick-off and nobody was here until 9.30....lol...
good luck.
Saturday, June 9, 2007
My proj with Infy
Hi,
I started this project with Infy and believe me it was a change. The work culture is so different from all the other clients that I have worked with. The client gave a seating area which is about 5 ft by 15 ft and Infy cramped about 10 - 12 people in there for the time being. Honestly I could not sit there for long so I moved to the first cube that was temporarily made available. Nothing wrong about the project but the work culture sucks and it looks like a production line or a call center job rather than a high end BI project. No matter how cheap the offshoring is it still is not right to treat employees like the way infy treats. I believe they shouldn't have got more people at the client site unless they know they have comfortable seating place available for each member of the team. The same work culture is so different in american consulting firms. I would say it would be a challenge for people like me for who the experience is first time and first hand, to survive through the life of this project. However I do believe this would help me grow stronger and tough on the inside. As for the project organization I am yet to be impressed by the way things are managed here and honestlyI believe most consulting companies do it the same way. Lets see how far I go with this. One other thing, I was supposed to interview for an insurance client yesterday and the hiring manager dumped me successfully the third time by not doing the interview. This was my chance to get back at UPP - "the suckers" and I asked them not to waste my time unless they have a confirmed interview schedule set. This did make me feel good. Screw you suckers !!!!
catch you next time.... booyakasha!!!
I started this project with Infy and believe me it was a change. The work culture is so different from all the other clients that I have worked with. The client gave a seating area which is about 5 ft by 15 ft and Infy cramped about 10 - 12 people in there for the time being. Honestly I could not sit there for long so I moved to the first cube that was temporarily made available. Nothing wrong about the project but the work culture sucks and it looks like a production line or a call center job rather than a high end BI project. No matter how cheap the offshoring is it still is not right to treat employees like the way infy treats. I believe they shouldn't have got more people at the client site unless they know they have comfortable seating place available for each member of the team. The same work culture is so different in american consulting firms. I would say it would be a challenge for people like me for who the experience is first time and first hand, to survive through the life of this project. However I do believe this would help me grow stronger and tough on the inside. As for the project organization I am yet to be impressed by the way things are managed here and honestlyI believe most consulting companies do it the same way. Lets see how far I go with this. One other thing, I was supposed to interview for an insurance client yesterday and the hiring manager dumped me successfully the third time by not doing the interview. This was my chance to get back at UPP - "the suckers" and I asked them not to waste my time unless they have a confirmed interview schedule set. This did make me feel good. Screw you suckers !!!!
catch you next time.... booyakasha!!!
Thursday, May 24, 2007
Excitement in life
hi ,
as days pass by I realized my days are getting more and boring ...wake up... go to work ... pretend as if u are doing something great and interesting ... come back home eat and sleep. finally I found something that keeps me excited atleast for now - investing in stocks. I have made 800$ in a week due to my extraordinary skill in investing and also lost about 600$ doing the same the very next week. So its been quite a ride, and believe looking at DABBU (money) grow makes you feel so good. lets see how it all changes with in the next couple of months. And again I am going back to Atlanta. gotta see how that works out as well.
good luck....
as days pass by I realized my days are getting more and boring ...wake up... go to work ... pretend as if u are doing something great and interesting ... come back home eat and sleep. finally I found something that keeps me excited atleast for now - investing in stocks. I have made 800$ in a week due to my extraordinary skill in investing and also lost about 600$ doing the same the very next week. So its been quite a ride, and believe looking at DABBU (money) grow makes you feel so good. lets see how it all changes with in the next couple of months. And again I am going back to Atlanta. gotta see how that works out as well.
good luck....
Sunday, April 1, 2007
My days back in columbus
Hi,
I came back to columbus ohio yesterday, after almost 2 yrs. things have changed here at school new building have come up and some of the old building are up for renovation. It truely feels good to be back in the same place where I first started my life as a student after coming to this country called the US far far away from the near and dear ones. Feels miserable moreso becuase I saw the movie 'Namesake' about a Indian guy who comes over to US and is trying to find the true meaning of life. Anyways I think starting this blog is good for me and hopefully all this would help me remember all the pleasant times that I had so far enjoyed in life.
good luck.....
I came back to columbus ohio yesterday, after almost 2 yrs. things have changed here at school new building have come up and some of the old building are up for renovation. It truely feels good to be back in the same place where I first started my life as a student after coming to this country called the US far far away from the near and dear ones. Feels miserable moreso becuase I saw the movie 'Namesake' about a Indian guy who comes over to US and is trying to find the true meaning of life. Anyways I think starting this blog is good for me and hopefully all this would help me remember all the pleasant times that I had so far enjoyed in life.
good luck.....
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